Gear

Humangear brings order to the small essentials of outdoor travel

Small items can make a surprisingly awkward packing job. Liquids need suitable containers, loose accessories need somewhere to live, and a bottle that is easy to fill may be less comfortable to drink from. Humangear builds its range around these everyday details of outdoor travel.

Burton McCall’s brand overview brings together products including GoTubb hard containers, squeezable GoToob tubes, the folding GoCup and capCAP bottle closures. The common thread is a focus on how people carry, access and use the smaller components of their kit.

Refillable bottles with practical details

The GoToob+ shows how that approach translates into a product. Humangear describes a soft silicone bottle with a contoured shape that can stand for filling, a collar with space to identify the contents and a LoopLock cap mechanism.

These are useful features to demonstrate in a shop: how the closure works, how the tube dispenses and how a label can distinguish similar-looking contents. They also make the product easier to understand than a capacity figure alone.

The brand publishes a separate compatibility guide, because the suitability of a refillable container depends on what goes inside it. That gives retailers and users a specific reference when choosing a tube for a particular liquid.

A range organised around everyday tasks

Humangear’s wider product collection is grouped around eating, drinking, cleaning and containing. That provides a straightforward way to approach the range: start with the task, then select the shape and size that suit it.

For an outdoor retailer, these small accessories can sit naturally alongside travel wash bags, bottles and camp kitchen equipment. A display showing a complete packing arrangement could explain their purpose more clearly than presenting each item on its own.

For a specific packing example, see our coverage of the humangear GoToob+ travel bottles.

Image: humangear / Burton McCall.

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