Ellis Brigham and Ourea Events announce partnership
Both companies offer a wealth of expertise and will collaborate and share their knowledge across the season
Retailer Ellis Brigham and Ourea Events will partner on 5 flagship events this year: Northern Traverse, Scarpa Great Lakeland, Cape Wrath Ultra, Dragons Back and Salomon Skyline Scotland. The partnership will see bespoke gear lists created for each event. The aim of the partnership is to increase the reach and awareness of both brands amongst the trail running community whilst ensuring all participants are properly equipped for the challenge ahead.
Both companies offer a wealth of expertise and will collaborate and share their knowledge across the season. Ellis Brigham has an ultra running Knowledge Nights on April 15th aimed at those keen to run their first 100 miler.
Ellis Brigham, Events and Partnership Co Ordinator, and Ultra Runner, Charlie Gay, said: “Ourea’s events are legendary, held in the most spectacular locations in the UK. They push individual endurance and gear to the limits. I’ve run some of the events in their portfolio and know that each race is meticulously thought out and planned. Their attention to detail and care reflects our own service and our partnership will ensure that participants get the gear advice and recommendations they need to pursue their passion and enjoy not endure the miles ahead.”
Libbi McGibbon, Marketing Manager of Ourea Events, added: “We are thrilled to announce our partnership with Ellis Brigham, a brand that shares our passion for adventure and the great outdoors. Their expertise and commitment to quality align perfectly with our mission to deliver world-class mountain running events. This collaboration goes beyond a shared love of the mountains – together, we look forward to equipping and inspiring runners to take on new challenges in some of best landscapes in the UK.”
Details of events can be found at www.oureaevents.com.
