Sealskinz appoints Runderwear co-founder Richard Edmonds

Sealskinz has appointed Rich Edmonds into its growing team as Director of Digital & Marketing.

Richard joins the team from his previous venture as the co-founder of Runderwear, the UK’s leading underwear brand for runners. He also co-founded one of the UK’s first CrossFit gyms in London and worked with professional athletes within tennis and football as a fitness consultant. He loves the outdoors and is a keen cyclist and runner, competing in Triathlons and other races.

Sealskinz is the British waterproof accessories brand of choice for those who love the fun, excitement and challenge of outdoor adventures. Pioneering in its approach to products and the demands of the modern-day consumer, its portfolio of gloves, hats and socks continues to evolve with innovation, heritage, trust and quality at its very core. Its game-changing three-layer sock broke the mould and set the bar for endurance brands and 2020 saw Sealskinz push the boundaries further with a patented revolution in waterproof gloves – Fusion Control. 

November 2022 saw the purchase of Sealskinz by founder and former CEO of Ted Baker, Ray Kelvin. Demonstrating his sharp business acumen and passion for sustainable and innovative products, Kelvin is no stranger to creating successful businesses with a strong brand identity. In 2023 Kelvin launched the Vitae collection – Sealskinz first ever apparel collection.

For more information and to explore Sealskinz’ product line-up, visit

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