This strategic partnership will see Dalesman International lead all sales, marketing and distribution for Fiskars Pet Care across the United Kingdom and Ireland. Product availability will commence from Q1 2026.
Building on over 375 years of heritage and innovation, Fiskars is globally recognised for its market-leading cutting tools. Today, Fiskars products are sold in over 100 countries. There is strong consumer trust across multiple categories including creating, gardening and hardware. The expansion into Pet Care marks a natural evolution for the brand. It applies Fiskars’ cutting expertise and ergonomic design excellence to the rapidly growing pet grooming category.
“We are delighted to partner with Fiskars to introduce their Pet Care range to retailers across the UK and Ireland,” said Dylan Evans, Sales Director at Dalesman International Ltd. “Fiskars is a brand synonymous with quality, precision and trust. The move into Pet Care is a perfect extension of their cutting leadership, and the range aligns seamlessly with growing consumer demand for premium, wellness-focused pet products.”
Premium, Ergonomic Grooming Tools for Modern Pet Owners
The Fiskars Pet Care range has been developed to empower pet owners with high-quality, easy-to-use grooming tools. These deliver a calm and precise grooming experience for both pet and owner.
- Detailing, Trimming and Blending Scissors
- Nail Clippers (Standard & Small) and Nail File
- Slicker Brush and Massage Brush
- Dematting Rake and Wide-Toothed Comb
- Grooming Storage Bag
Each product features premium stainless-steel blades and ergonomic SoftGrip™ handles for comfort and control. In addition, there is precision engineering designed to ensure smooth, clean cuts. Extensive performance testing has been carried out to validate blade hardness, cut force, durability and overall ease of use.
Consumer research conducted in early 2025 showed strong trust and purchase intent for Fiskars in the Pet Care category. Moreover, with younger pet owners increasingly viewing pets as family and prioritising wellness and premium quality, the category is forecast for continued growth.
A Strategic Growth Opportunity
The Pet Care launch forms part of Fiskars’ broader strategic expansion into adjacent categories. Cutting performance and design leadership remain central. With strong brand recognition and established market leadership in multiple tool categories, Fiskars is well positioned to bring innovation and premium positioning to the pet grooming sector.
With immediate effect, Dalesman International Ltd will manage trade relationships, retail partnerships and go-to-market activation for the Fiskars Pet Care range. This will be across specialist pet retailers, garden centres, mass retail and outdoor channels throughout the UK and Ireland.
For trade enquiries or more information, please contact:
Dalesman International Ltd
Email: [email protected]
Phone: +44 (0)1772 453918
Website: www.dalesman.uk.com
Brochure: https://dalesman.info/fiskars-petcare
PRESS RELEASE FOR IMMEDIATE DISTRIBUTION
Mar 26
Dalesman International Ltd Appointed Exclusive UK & Ireland Distribution Partner for Fiskars Pet Care
Dalesman International Ltd is proud to announce its appointment as the exclusive UK and Ireland distribution partner for the new Fiskars Pet Care range, further strengthening its portfolio of premium, design-led brands.
This strategic partnership will see Dalesman International lead all sales, marketing and distribution for Fiskars Pet Care across the United Kingdom and Ireland, with product availability commencing from Q1 2026.
Building on over 375 years of heritage and innovation, Fiskars is globally recognised for its market-leading cutting tools. Today, Fiskars products are sold in over 100 countries, with strong consumer trust across multiple categories including creating, gardening and hardware. The expansion into Pet Care marks a natural evolution for the brand, applying its cutting expertise and ergonomic design excellence to the rapidly growing pet grooming category.
“We are delighted to partner with Fiskars to introduce their Pet Care range to retailers across the UK and Ireland,” said Dylan Evans, Sales Director at Dalesman International Ltd. “Fiskars is a brand synonymous with quality, precision and trust. The move into Pet Care is a perfect extension of their cutting leadership, and the range aligns seamlessly with growing consumer demand for premium, wellness-focused pet products.”
Premium, Ergonomic Grooming Tools for Modern Pet Owners
The Fiskars Pet Care range has been developed to empower pet owners with high-quality, easy-to-use grooming tools that deliver a calm and precise grooming experience for both pet and owner.
- Detailing, Trimming and Blending Scissors
- Nail Clippers (Standard & Small) and Nail File
- Slicker Brush and Massage Brush
- Dematting Rake and Wide-Toothed Comb
- Grooming Storage Bag
Each product features premium stainless-steel blades, ergonomic SoftGrip™ handles for comfort and control, and precision engineering designed to ensure smooth, clean cuts. Extensive performance testing has been carried out to validate blade hardness, cut force, durability and overall ease of use.
Consumer research conducted in early 2025 showed strong trust and purchase intent for Fiskars in the Pet Care category. With younger pet owners increasingly viewing pets as family and prioritising wellness and premium quality, the category is forecast for continued growth.
A Strategic Growth Opportunity
The Pet Care launch forms part of Fiskars’ broader strategic expansion into adjacent categories where cutting performance and design leadership remain central. With strong brand recognition and established market leadership in multiple tool categories, Fiskars is well positioned to bring innovation and premium positioning to the pet grooming sector.
With immediate effect, Dalesman International Ltd will manage trade relationships, retail partnerships and go-to-market activation for the Fiskars Pet Care range across specialist pet retailers, garden centres, mass retail and outdoor channels throughout the UK and Ireland.
For trade enquiries or more information, please contact:
Dalesman International Ltd
Email: [email protected]
Phone: +44 (0)1772 453918
Website: www.dalesman.uk.com
Brochure: https://dalesman.info/fiskars-petcare
About Dalesman International Ltd
Established in 1965, Dalesman International Ltd is a UK-based distributor specialising in premium outdoor, leisure, garden and lifestyle products. With a commitment to quality brands and exceptional customer service, Dalesman serves a wide network of retailers across the UK and Ireland.
About Fiskars
Founded in Finland in 1649, Fiskars is one of the oldest companies in the Western world and a global leader in cutting tools and design-led consumer products. Known for its innovation, durability and distinctive Scandinavian design, Fiskars products are trusted by consumers worldwide across creating, gardening and now Pet Care categories.
Marketing Contact:
Dalesman :: Tom Grindey :: [email protected] | +44 (0)1772 453918 | www.dalesman.uk.com
Sales:
Dalesman :: [email protected] | +44 (0)1772 453918 | www.dalesman.uk.com
